Examining the Strategies Used to Disseminate Information on Drought Management to Pastoralist Communities in the ASAL
DOI:
https://doi.org/10.70619/vol5iss3pp1-10Keywords:
Strategies used to Disseminate Information, Drought Management, Pastoralist CommunitiesAbstract
Drought significantly impedes progress towards Sustainable Development Goals in Kenya's ASALs, particularly impacting pastoralist communities. This study investigated the strategies used to disseminate drought management information in these regions, identifying shortcomings in current practices. The research examined existing strategies, employing a mixed-method approach in Garissa County. The study surveyed pastoralists, KNDMA officers, and community leaders, utilizing questionnaires, interviews, and focus groups. The findings indicated that while traditional methods are used, pastoralists desire a more comprehensive approach incorporating technology, collaboration, and visual aids. Effective dissemination requires technology access, reliable early warning systems, impact evaluations, feedback mechanisms, and culturally relevant messaging. However, current strategies exhibit weaknesses, causing delays and hindering effective drought response. To address this, the study proposes an integrated, needs-based framework emphasizing technology, policy support, and a blend of scientific and indigenous knowledge. The recommended multi-faceted approach includes community meetings, radio, mobile technology, local networks, two-way communication, NGO partnerships, and continuous evaluation to empower pastoralists with timely information for better drought management and SDG attainment.
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