Strategic Leadership and Performance of Kenya Airways Limited in Nairobi City County, Kenya
Keywords:
Strategic Leadership, Performance, Kenya Airways LimitedAbstract
In Kenya Airways Limited, there have been issues of poor performance in terms of decreased profits, reduced number of passengers, reduced market share, increased operating costs and reduced craft movements has been an issue. The purpose of this study was to examine the effect of strategic leadership on performance of Kenya Airways Limited in Nairobi County, Kenya. The study was supported by resource-based view theory and employed a descriptive research design. The targeted population was 388 managerial staff drawn from departments at Kenya Airways Limited. The sample size of 143 participants were chosen by use of stratified random sampling technique. Analysis of qualitative data was though thematic analysis. Quantitative data analysis was through the use of descriptives and inferential statistics. The study established that strategic leadership had a strong effect on the organizational performance of Kenya Airways Limited (β=0.609; p=0.000). The study concluded that strategic leadership has a significant effect on the performance of Kenya Airways Limited, Kenya. The study recommends that the management at Kenya Airways Limited needs to implement and strengthen leadership development programs to enhance the strategic leadership skills of current and potential leaders. There is also a need for KQ management to organize and offer training sessions, workshops, and mentorship programs for employees and junior management staff in an attempt to cultivate a leadership pipeline within Kenya Airways Limited.
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